ASIDO (Alliance for Sustainable Inclusive Development)

ASIDO would work for the social and economic empowerment of small farmers and entrepreneurs by handholding them to build enterprises and collectives of excellence, using market-based strategies and by making available professional management and incubation services.


Area of Operation:
District of Osmanabad, Maharashtra, India

A multi-stakeholder partnership between the CSOs and the other local actors (LAs, universities, service providers, business sector, cooperatives, etc.) - namely the ASIDO (Alliance for sustainable and Inclusive Development of Osmanabad) - that will strengthen the civil society’s role in local development, with a direct and long lasting impact on the lives of the women and the girls.

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Aims and Objects of the Society

The objectives of the society shall be as follows: -
1. Promote and incubate livelihood activities and enterprises of small farmers and entrepreneurs, especially poor women, such that they are able to achieve a minimum standard of living.

2. Provide professional management support to microenterprises in order to make them competitive at the market place.

3. Promote local economic development through the establishment of local production, marketing and consumption value chains, employing market-based strategies and professional management.

4. Strengthen enterprises by leveraging scale and scope economies through collectivisation, and establishment of effective forward and backward linkages.

5. Provide end to end solutions to enterprises for the poor in tackling multifarious challenges that they face in executing the specialised functions of procurement, production, sales and marketing, etc.

6. Render technical services, consultancy services, training, research and development and all other activities for the promotion of the interests of the enterprises and collectives.

7. Build in-house mechanisms, systems and processes with the collective to undertake various functions on behalf of the member enterprises. Examples of such systems and processes would include establishing a procurement department, production department, Standard Operating Procedures for production, sales and distribution agency, network of distributors and dealers, marketing and branding department, etc.

8. Set up appropriate infrastructure for the enterprises.

9. Build support systems that would help the enterprises and collectives to execute the core functions effectively in areas such as IT and MIS Systems, Supply chain and Logistics, Finance and Human Resource

10. Creation of appropriate organisational structure for the cluster based on co-operative principles, and institutionalisation of professional management in the organisation.

11. Mentoring and handholding this organisation till such time as it develops best-in-class systems, processes and capability in diverse areas to carry on its own.

A multi-stakeholder partnership between the CSOs and the other local actors (LAs, universities, service providers, business sector, cooperatives, etc.) - namely the ASIDO (Alliance for sustainable and Inclusive Development of Osmanabad) - that will strengthen the civil society’s role in local development, with a direct and long lasting impact on the lives of the women and the girls.

Value Chain Networks

A value chain is a series of consecutive steps that go into the creation of a finished product, from its initial design to its arrival at a customer's door. The chain identifies each step in the process at which value is added, including the sourcing, manufacturing, and marketing stages of its production.

Importance of Value Chain Network (VCN)

VCN assists farmers decide which activities should be outsourced. It also identifies relationships that offer opportunities to create linkages among farmers’ intermediaries and buyers. VCN approach also enables farmers to understand and appreciate their business strengths and weaknesses. Value chain assists processors and others actors to understand their strengths and weaknesses.

Understanding Value Chains

Because of ever-increasing competition for unbeatable prices, exceptional products, and customer loyalty, companies must continually examine the value they create in order to retain their competitive advantage. A value chain can help a company to discern areas of its business that are inefficient, then implement strategies that will optimize its procedures for maximum efficiency and profitability.

Key Takeaways

  • A value chain is a step-by-step business model for transforming a product or service from idea to reality.
  • Value chains help increase a business's efficiency so the business can deliver the most value for the least possible cost.
  • The end goal of a value chain is to create a competitive advantage for a company by increasing productivity while keeping costs reasonable.
  • The value-chain theory analyzes a firm's five primary activities and four support activities.

Small land holdings, low agricultural productivity & lack of employment opportunities, have compelled over 25% of the rural population in India, to live in poverty & livestock is a major source of their livelihood. To empower poor goat keepers, particularly women, ISUDWOG, implemented a goat value chain development project in Bhoom & Kallam blocks of Osmanabad, wherein women are mobilized & trained to form their groups to maintain elite bucks of local breeds & to share good management practices. Local youth, preferably women, were selected & trained as Field Guides, to serve 4-5 groups each, by organizing health camps, vaccinating against locally prevalent diseases, deworming, castration, guiding on supplementary feeding, cultivation of fodder & marketing of goats. An innovative platform was facilitated for networking among various stakeholders such as goat keepers, veterinarians, Disease Investigation Laboratory, traders, meat shop owners, pharmacists, feed suppliers & financial institutions. Regular interaction enabled them to understand the expectations of others & to focus on improving the productivity & profitability. Goat keepers understood the market needs & untapped opportunities. Local women initiate direct marketing by transporting goats to urban markets which fetched 25-30% higher price over the local market. Goat keeping families who adopted good husbandry practices, could earn 250-300% higher income, due to birth of healthy kids of elite breeds, low mortality, high growth rate, good health, early maturity, sale of animals on weight and as breeding stock. Field Guides ensured programme sustainability by providing services beyond the project.

Dairy is one of the significant farms supplementary business when crops fail due to natural disasters Dairy sector helps them to meet their daily expenses. Poor and landless women farmers actively engage in dairying as a vital source of income. People are employed solely in the raising of cattle and buffalo, and of those, 69 percent are women. For developing our Milk and milk product value chain we are focusing on increasing milk collection unit and Khova unit of each 10 people group and providing them the facility of the finance in a limited amount of interest rate which help them to buy milk animal. This value chain particularly focus on four block i.e. Washi, Kallam, Osmanabad and Tuljapur of Osmanabad district.

 

Pulses are important crops in the cropping systems of Osmanabad district. Besides being environmentally friendly (by fixing soil nitrogen), pulses contribute towards food security, and more importantly nutrition security, particularly for low-income consumers. In general, Chickpea, Pigeonpea, Green gram (mungbean) Black gram (urdbean), and pea under the pulses group. Presently pulses value chain work in four blocks Osmanabad, Lohara, Omerga, and Tulajapur of Osmanabad district along with two FPOs Manjiri Farmer producer company and Vijayalaxmi Farmer Producer company. Through these two companies we procure the pulses by ten entrepreneur group in each group there are five entrepreneurs and after cleaning, grading, and packaging, we focus on selling finish good in the market after reducing all middlemen and its charges.
The target area of this value chain is Kallamb block of Osmanabad district particularly focusing on two main crop i.e. Onion and Chilli. The value chain for vegetable crops is a little different from other products. This is owing to the fact that marketing of crops is complex and risky on account of its seasonality and bulkiness. Proper planning for production, post-harvest management and marketing may help growers to get better prices for good quality produce. For this reason, we started the processing of these two crops and reduced all the intermediaries. We started the dehydration of onion increases the storage period of onions and makes them available throughout the year. We are also supplying the important nutrients in a concentrated form and started the packaging of various types of dry chilli powder – black chilli powder, red chilli powder, etc. We are now taking it a step forward and are focusing on packaging and selling of different kind spice blends like Mutton masala, Onion Garlic masala, local Sunday masala, Chat masala, etc.

District Service System

Study of the supply of social and business support service in the district. According to improvement VCN (value chain network) DSS plays crucial role in the . DSS will provide full support to enhance the support for sustainable development of each value chain. DSS is responsible for capacity building of each member in the value chain and provide handholding support.

A District Service System (DSS) for local economic development is a coherent and interlinked system able to provide comprehensive services to the local actors so to maximise their performance and capacities with special attention to women and girls. In order to make it, it is mandatory the coordination among the existing service providers according their specialisation.

Connecting Value Chains with Farmer Producers Organisations

For the development of four different value chain, we have established three women-led FPOs Started with the vision of promoting small & marginal women farmers from the drought-prone region & providing them with a common platform to access the market. These Producer company have created its strong consumer base in the urban as well as rural.

Prema Gopalan Producer Company is working with 690 Small & marginal farmers, who are companies’ shareholder from the 30 villages of the Bhoom, Paranda, Washi & Kallamb block of the Osmanabad district, through this company we target the sale of goat feed, neem oil for goat treatment, kids’ nursery for buying & selling of kid, milk & milk product, vegetable specifically onion & chilli, chilli powder & spices. The second FPO, Manjiri Sakhi Producer Company is working with 1500 Small & marginal farmers, who are companies’ shareholder from the 35 villages of the Osmanabad & Omerga block of the Osmanabad district.

Manjari Farmer producer company is operational in two blocks for buying & selling of pulses specifically red gram. The third FPO is Vijayalaxmi Sakhi Producer Company which has 470 Small & marginal farmers as shareholders from the 25 villages of the Tuljapur & Lohara block of the Osmanabad district.

A District Service System (DSS) for local economic development is a coherent and interlinked system able to provide comprehensive services to the local actors so to maximise their performance and capacities with special attention to women and girls. In order to make it, it is mandatory the coordination among the existing service providers according their specialisation.

Network of Women Organizations

The development of leadership among women is the single most important strategic aim of Swayam Shikshan Prayog’s work over the last two decades. Backed by a dedicated team, the community led processes have been evolved in SSP’s operational areas over the last decade, when it made its shift from a technocratic approach to a community led approach. The shift itself was the result of a complex process of understanding the ripple effect of interventions on community relationships & power structures, & now form a part of all its work across sectors. To enable this integration in its own systems & program strategy, SSP formally structured the Women’s Initiative to Learn & Lead (WILL) for designing pathways & operationalizing systems.

The women leaders, mostly drawn from small & marginal farmer & vulnerable households themselves, need to draw upon enormous internal strength, support systems, & leverage external resources while learning to engage with the governance & market systems to improve the wellbeing & economic resilience of their communities. Self-paced Peer learning forms the basis of SSP’s approach.

These women leaders form the backbone of the ISUDWOG project as they were heavily instrumental in the formations of the value chain networks & bringing together the various stakeholders for the successful realization of the main pillars of the intervention. Today, with the economic empowerment of the women in the value chains, they are also benefitting from the WILL network that is nurturing their leadership capabilities. The WILL network along with providing leadership capabilities is also opening up newer avenues – both social & economic, helping creating sustainable associations for the development of women in Osmanabad.

Women and girls JLGs, Co-operatives, and Producer Companies, because their presence among women and girls farmers will facilitate capacity building, value chains’ organisation and elaboration of their development strategies, participation in the participatory platforms.

WEMs will facilitate the organisation and operations of the District Service System as well as the participation in the participatory platforms. LSGs will facilitate the participation of the public sector in the participatory mechanism, the involvement of the relevant local stakeholders, the link with district and national government.